Selected work
The DALA GroupThe project.
Presenting a multi-division business as one cohesive group. A new platform that connects its expertise, communicates its standards and gives clients a clearer understanding of the organisation.
All work
- Client
- The DALA Group
- Sector
- Compliance & risk
- Services
- Website strategy, design & development
01
The brief
The DALA Group wanted its website to communicate the business it had actually built. Three divisions needed to sit within one coherent group identity, without losing the clarity of their individual expertise. Clients needed to understand both the breadth of the organisation and the standards that connect its work.
02
The approach
We approached the website as a way to organise the story of the group. The structure needed to explain the relationship between the divisions, make their expertise easy to explore and keep the overall identity consistent. Clear content hierarchy and a considered visual language help visitors move from the group overview into the detail that matters to them.
03
What we delivered
A unified digital platform that presents the three divisions as part of one business. A coherent group introduction, dedicated information and space for insights bring the breadth of expertise into a single experience. The result is a clearer, more joined-up representation of the organisation for clients exploring its capabilities.
The outcome
Three divisions. One cohesive group. A clearer picture of the expertise behind the business.
“Storm helped us communicate the business we've actually built. The new platform presents our three divisions as one cohesive group and gives clients a much clearer understanding of the expertise and standards we deliver.”
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